My latest craze on makeup items has to be the Tokidoki makeup line in Sephora. I am buying each thing bit by bit, and so far it doesnt disappoint.

The characters and logos of Italian artisit Simone Legno’s Japanese inspired, super cute brand, tokidoki, have been stamped on everything from skateboard decks to pillow cases. And now on our faces! Thanks to a 70 piece makeup collection available exclusively in Sephora.

Simone was truely smart about selling makeup from his tokidoki line, although it wasn’t the first time, he also did a callabo with smashbox makeup. He was smart to do his own tokidoki makeup line, cause now it’s selling like crazy. And the packaging is excellent and smart. It truely attracts the younger girls and ladies. And I’m one of them. The pigment of the eyeshadows and liners are excellent and the gloss and lip stains are cute and simple.